Module Code: BUS5004

Module Title: Business Analysis

With reference to the information in the case study, Marks and Spencer. 2018. Group PLC Annual Report and Financial Statements 2018 (found in the ‘Supporting Document’ below the assessment paper on ilearn) answer the following questions:

Question 1

You have been asked to conduct a survey of your fellow colleagues to gauge their response to the possibility of extending the working day and working hours. Explain the significance of the following:

a) Population

b) Sampling techniques

You must draw upon relevant theory, concepts and models and appropriate organisational examples. In order to complete this task, you will need to consider as a first step the factors outlined in the course materials, referring as a start to the lesson on Quantitative Research and add relevant academic sources to your answer. (1200 words)

Question 2

In respect of primary and secondary data compare and contrast:

1) The main differences between primary and secondary data

2) The advantages and disadvantages of primary and secondary data

You must draw upon relevant theory, concepts and models and appropriate organisational examples. In order to complete this task, you will need to consider as a first step the factors outlined in the course materials, referring as a start to the lessons on Quantitative Research and Qualitative Research and add relevant academic sources to your answer. (1200 words)

Question 3

Drawing upon examples from either the case study organisation, your own organisation, or one with which you are familiar select an appropriate quantitative measure (such as turnover, profit, available from annual reports etc) and having obtained values over a number of equal time periods calculate the following:

a) the mean

b) mode

c) the standard deviation

You must include all your manual calculations. Use an Excel spread sheet to verify your calculations and embed a copy of this spreadsheet in your answer. In order to complete this task, you will need to consider as a first step the factors outlined in the course materials, referring as a start to the lesson on Quantitative Analysis: Coding and Descriptive Statistics and add relevant external sources to your answer. (400 words)

Question 4

When it comes to making sound decisions an effective management information system acts as an important part of the process. To what extent would you agree with this perspective and why? You must draw upon relevant theory, concepts and models and appropriate organisational examples.

In order to complete this task, you will need to consider as a first step the factors outlined in the course materials, referring as a start to the lessons on Introduction and the Role of Business Analysis in Organisations and add relevant external academic sources to your answer. (1200 words)

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